Manager/Sr. Manager, Marketing

Job title:

Manager/Sr. Manager, Marketing

Company

American Express

Job description

Job Description:You Lead the Way. We’ve Got Your Back.With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.Join Team Amex and let’s lead the way together.How will you make an impact in this role?Reporting to the Director, Commercial Products and Solutions, the Sr. Manager, Marketing will lead our suite of Small Business products, playing a key role in the development and implementation of strategies and tactics that drive profitable portfolio growth. This role will require the successful candidate to implement and adapt the roadmap for the portfolio, navigate and manage cross line of business relationships, and drive the flawless implementation of key initiatives that further the objectives for the portfolio. The successful candidate will also be responsible for people leadership, creating and fostering an environment of inclusion, diversity, commitment, and creativity. This position is a rich and diverse role for anyone who wants to be part of a key portfolio of products for the Canadian business.Role Description

• Manage and lead the strategy and marketing for our proprietary SBS portfolio.
• Evaluation and development of value proposition enhancements grounded in customer insights, analytics and economics management.
• Continuously evolve the Product Line Strategy including development of plans to enhance the competitive advantage of our products.
• Constantly monitor the competitive landscape and customer feedback to identify opportunities.
• Develop deep networks with central teams and international markets to leverage learnings, partnerships, and benefits.
• Design and develop meaningful marketing campaigns to drive loyalty, spend, customer satisfaction, share of wallet, engagement, and benefit utilization.
• Responsible for coordinating with internal partners to ensure strong business partnerships across the lines of business.
• Create a high commitment work environment where people are motivated and encouraged to achieve through empowerment and development.

Qualifications/Experience

• Significant marketing experience with broad functional exposure and delivering cross-functional strategic initiatives.
• Solid knowledge of the small business payments business in Canada, particularly the competitive landscape.
• Proven ability to take an initiative and champion a project from strategic concept through to implementation and evaluation.
• Strong relationship skills: ability to build and leverage relationships to drive favorable business outcomes.
• Excellent people leadership experience: ability to motivate, inspire and coach a team.
• Solid understanding of card economics and associated core levers, experience managing inputs into a P&L, and proven success in identifying and executing on opportunities to enhance profitability.
• Superior analytical and critical thinking skills with an aptitude for selecting, reviewing & analyzing diverse data sets related to business performance.
• Strong team player with ability to build relationships and influence decisions to get things done without direct authority.
• Track record of achievement within intense results orientation; proven ability to influence and drive change.
• Identification and tracking of key project milestones.
• Proactively anticipating project risks and issues and ensuring adequate mitigation is put in place to ensure delivery is not compromised.
• University Degree in related field and MBA or postgraduate degrees are considered an asset.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

• Competitive base salaries
• Bonus incentives
• Support for financial-well-being and retirement
• Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
• Generous paid parental leave policies (depending on your location)
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
• Free and confidential counseling support through our Healthy Minds program
• Career development and training opportunities

American Express is committed to providing an inclusive and accessible work environment in which all people who apply for positions or who work for or on behalf of Amex are treated with dignity and respect and are provided with equal treatment with respect to employment, regardless of that person’s age, sex, sexual orientation, gender identity, gender expression, race, colour, ancestry, ethnic or national origin, citizenship, religion or creed, marital status, family status, pregnancy, disability, record of offences, social condition or origin, political beliefs, association or activity or other factors prohibited under applicable Human Rights legislation (the “Prohibited Grounds”). If you have a disability and need accommodation, please speak with the Recruiter for more information.Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

Expected salary

Location

Toronto, ON

Job date

Thu, 07 Nov 2024 23:06:38 GMT

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